Our Story

Logilan founder Liudmyla Bularga hugging her daughter and smiling.

The idea was born In 2019, when I became a mom, I wanted to find toys that were fun, meaningful, and educational. When COVID hit and we were suddenly home every day, I started searching for activities that would help my little one learn and stay curious.

But the more I looked, the more I noticed a problem — thousands of so-called “educational” toys, yet almost all of them were the same.

One toy taught one skill. Another looked identical to ten others on Amazon.

And each one only lasted for a short season of childhood before being boxed away and forgotten. But I quickly realized that most toys looked the same — one skill, one short phase, and then off to the storage box.

Each time my daughter mastered a toy, it stopped challenging her.

And I thought: children’s minds grow so fast — why don’t their toys grow with them?

That question changed everything.

I realized that childhood learning isn’t static — kids grow, their brains evolve, and their toys should evolve with them.

So I teamed up with my brother Ruslan Andrushchenko  — my co-founder and creative partner — and together we set out to build something different:

Toys that grow with your child, adapting to every new stage of discovery. A toy that doesn’t get stored away when one skill is mastered — you just change the rules, and the learning continues.

That’s how LogiLand was born — a name that combines Logic and Land, because we wanted to create a whole world of thinking, discovery, and imagination.

Our sets are crafted from natural wood, built to last, and thoughtfully designed with educators to support logic, focus, problem-solving, and creativity — all through joyful play.

Logilan founder Liudmyla Bularga reading to her daughter outside on a blanket.

Logic + Land

The name Logilan comes from “logic” and “land”—a world where children can explore thinking, learning, and challenge through play. It’s more than a brand name; it’s a land of logic where every toy invites deeper engagement and growth.

  • "My 2 and 5 yo love this game. Very cute design, and entertaining for different ages. We love that we can simplify for younger kids. It's dynamic and fun. The compact packaging and durable wood"

  • "My kids are obsessed with “Roll and Match”! It's simple to play – you roll the dice and try to match the right game piece as fast as you can. They love the excitement of racing against each other."

  • "We are loving this game. My 5 year old is super into playing games right now and she doesn't even know we are practicing her memory and logic skills when we play."

  • "My 5 and 2 year old play this game nonstop. Quality is fantastic! The cards are very durable, colorful and bright. The pictures are clear and easy to view."

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